It was enough to make you go purple seeing volunteers and well-wishers turn on the spotlight to show what the Jewish Care charity does in the community.
Even schools and nurseries got involved as well as care homes and a TV courtroom judge, while the charity’s Meals on Wheels service baked purple biscuits to go with their deliveries.
People of all ages have been taking part in purple-themed fun activities for the charity’s “#GoPurple” week to raise awareness in Jewish communities of north London and east London.
TV judge and barrister Rob Rinder, who grew up in the Mill Hill community, sent a message of support for ‘Go Purple’ week.
“Care is at the heart of all Jewish Care does,” he says. “In these times especially, I’m inspired by seeing the way the carers of all faiths, no faiths and all nationalities give love every day to older people in our community.”
Staff and volunteers from Jewish Care’s Redbridge centre ran a lively purple-themed karaoke party for members.
Its local ‘Singing for Memory’ choir also dressed in purple for their tuneful get-together.
Meanwhile, members of the Dennis Centre for people living with dementia in Ilford and Gant's Hill dressed up and took part in purple-themed activities during the week.
Jewish Care’s fundraising and marketing director Ellisa Estrin said: “It is really great to see people of all ages taking part in ‘Go Purple’ week to raise awareness of the work we do. It is a wonderful way to connect with our work in supporting older people in the community.”
Jewish Care volunteers have been busy delivering ‘Go Purple’ biscuits to the people who get their Meals on Wheels, to go with their savoury dishes during the week.
The Meals on Wheels service makes sure elderly people in Barnet and Redbridge receive nutritious, hot, kosher meals delivered straight to their door by volunteers each week all year round.
The volunteers also check on their welfare and stop for a chat — for some it may be the only person they see that day.
Support for the awareness week included schools, nurseries, shops, care homes, community centres, volunteers and the charity’s own staff who all dyed purple for the fun week.
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