Anthony Joshua has appeared in a Google advert shot in Golders Green in an effort to support businesses.
The promotional video shows the heavyweight boxer walking around Finchley Road, Golders Green, encouraging people to leave Google reviews as he tours around some of his favourite retailers.
The message of the advert is to support local businesses as they were forced to shut for a second time this year in an effort to ease coronavirus infection rates.
One of the first few businesses he hits is a launderette where he is seen standing with the owner Yusef, who hands back a clean pair of AJ's boxing shorts.
Laundrette on Finchley Road. Credit: Google Street View
In the video, he said: "I love local for the character. Meet Yusef, he's been in my corner since the early days. He taught me it's not what you wear it's how you wear it."
AJ, who grew up in Watford but lives in Golders Green, can then be seen in the video grabbing a smoothie from the cafe Piacere, which serves Italian breakfast food as well as pasta, burgers and salads.
Owner Mahdis Talaee said the boxer used to come into her cafe all the time for coffee and food when he lived in the area but still occasionally visits to pick up orders.
She added: "Sometimes he still comes to order and pick up food. Usually he orders a jacket potato with tuna mayonnaise - that is his favourite food - he also sometimes gets a smoothie,"
People have left the cafe 85 reviews on Google with it being praised for its customer service and quality of food.
One review read: "The best coffee in town and a delicious range of breakfast items, tasty baked goods and hearty healthy lunches. It is spotlessly clean and it has the warmest kindest staff on earth."
Piacere. Credit: Google Street View
The second business in the area that is featured is the Enish Nigerian Restaurant, that serves West African food.
AJ, whose mother Yeta is Nigerian whose father Robert is of Nigerian and Irish ancestry, is shown in the video tucking into a meal outside the restaurant.
The restaurant has more than 400 reviews on Google, calling it the "best Nigerian food" in the area.
Enish Nigerian Restaurant. Credit: Google Street View
One review read: "Great way to introduce anyone to Nigerian cuisine. It would be great to see more places like this in London.
"Delicious flavoursome food with big portions of everything. The service here was friendly and professional, such lovely and kind staff. I felt well look after and will be back."
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